Personal Project
THE NEW GUIDELINES
A motion/interaction exploration for mobile that urges designers to push the boundaries of the web today.
Role: concept, design, development
Sergio Rossi
SERGIO ROSSI
(Pitch)
To compliment international store renovations, Sergio Rossi needed an ecommerce experience as elegant and sexy as their shoes. Role: visual design
Creative Director
Frederic Bonn
Sr. Art Director
Samuel Luchini
Mercedes-Benz
THE OTHER C
Drag to transform from Sedan to Coupe in this interactive video experience. Role: motion, interaction, visual design
Creative Director
Frederic Bonn
Sr. Art Director
Samuel Luchini
3D Production
Stardust
Mercedes-Benz
TWEET RACE
An actual race powered only by tweets and by the passion of its audience. Role: visual design
Creative Director
Frederic Bonn
Sr. Art Director
Samuel Luchini
Mercedes-Benz
IMPACT
Explore unscripted accounts of survival and newfound perspective from real Mercedes owners. Role: motion, interaction, visual design
Creative Director
Frederic Bonn
Sr. Art Director
Angel Angelov
Video Production
Merkley + Partners
Unliver / LYNX
THE LYNX STREAM
An app that captures & collects every pic, tweet, status update, video and check-in for the ultimate record of your adventures. Role: visual design
Creative Director
Lian Chang
Mercedes-Benz
SLK UNLEASHED
(Concept)
An idea presented to Mercedes-Benz using social, geolocation, and offline clues to unlock a journey.
Role: visual design, concept
Creative Director
Frederic Bonn
Concept Team
Rogerio Baran, Samuel Luchini
Sheraton
MEET YOU THERE
A brand refresh highlighting $6 billion in renovations worldwide, the Meet You There campaign included a branded XBOX experience, interactive mobile ads, and interactive DOOH. Role: visual design, concept
Creative Director
Rob Hegeman
Mercedes-Benz
THE ROAD AWAITS
(Concept)
An idea presented to Mercedes-Benz using Google Maps to build a community around people who love driving.
Role: visual design, concept
Creative Director
Frederic Bonn
Concept Team
Rogerio Baran, Samuel Luchini